2011 09 26 14 49 08

• Level: Senior • Requirements: Responsible for brand and product strategy. Research and understand business trends, consumer behavior and competition to establish brand strategy. Must have prior retail/consumer/brand experience and demonstrate past success in brand development/management. 5-7 years in marketing, advertising and brand building. Bachelor’s degree in appropriate field with a Master’s a plus. • Location: Columbus OH • Job Status: Project basis. Long-term potential. • Reference job #32880

Non-profit medical society located in Dublin, OH looking for a Marketing Manager responsible for strategic marketing to include market research, target marketing, proper branding, messaging, promotion, advertising, exhibits, electronic and mobile marketing. Work with other departments for new product launches across all platforms Primary Responsibilities • Conduct market research and be responsible for development and execution of strategic marketing plan. • Facilitate and launch branding, and co-branding opportunities. Maintain look and feel of branding across all mediums and products. • Develop branding guidelines • Identify and pursue all available opportunities for strategy guided promotion and advertising. • Develop and assure consistent messaging across all platforms, mediums and products. • Guide and launch marketing of new products. • Identify and pursue target marketing opportunities. • Assume primary responsibility for website look, feel and content; serve as website task manager. • Assume primary responsibility for exhibits, and content relative to various meeting audiences, and consistent with branding guidelines. • Develop mobile marketing initiatives. • Serve on internal committees and task forces; become engaged in process and products; Lend marketing knowledge and expertise to all initiatives. • Collect quantitative data to measure the effectiveness of all marketing efforts across all platforms and mediums. • Works closely with staff to learn organizational needs, identify special projects, and become aware of other resources. • Perform other duties as assigned. Knowledge, Skills and Abilities • Strong written communication skills; ability to write clear, structured, articulate, and persuasive marketing and advertising materials. • Excellent oral communication skills. • Vibrant creative skills. • Strong graphic art skills. • Sound analytical skills. • Attention to detail. • Attention to deadlines. • Tremendous initiative and work ethic. • Knowledge and familiarity with market research techniques and resources. • Plays well with others; be a strong contributor in team environments. Minimum Qualifications • Undergraduate degree in marketing. • Four to six years of progressive marketing responsibilities. • Documented success in the realm of marketing. • Able to work well in a team environment, handle multiple assignments and meet deadlines. Desirable Qualifications • MBA with a concentration in marketing. • Experience in marketing hospitals. Software • Be familiar with Microsoft Office products plus Constant Contact, Sharepoint, CRM and Electronic survey tools. Familiarity with medical records is plus.

• Level: Mid-Senior-level • Responsibilities: Create, maintain and track communications plan. Create executive memos, stakeholder communications, newsletters, on-boarding materials, brochures, show materials and presentations. • Requirements: Must have ability to analyze business needs, research, develop, lead and present communications programs. 5+ years experience developing, writing and leading corporate communications projects. Knowledge of graphic design programs with ability to design and format communication materials a plus. Minimum Bachelors degree in communications, or other related field. • Location: Columbus OH • Job Status: Short-term (approx. 6 mo), full-time, On-site • Reference job #32941

• Level: Mid – Senior-level • Responsibilities: Responsible for analysis to provide relevant and actionable data and knowledge to support general consumer/customer understanding, merchant activities and the overall brand. Provide internal clients with analytical reports, review current strategies, recommend action plans and analyze results. • Requirements: Bachelor’s degree in Marketing or other relevant field. • Location: Columbus OH • Job Status: Short-term (6 mo+/-), On-site • Reference job #32902ama

• Level: Mid - Senior • Responsibilities: Conduct business analysis and data mining, interpret data, monitor & analyze key metrics and report on business performance. Measure overall long-term effectiveness of Customer Management Actions, by capturing customer response using analytical tools and techniques. Identify and evaluate key behaviors and trends in CMA outputs. Use graphic techniques for presenting analytical data. Monitor statistical models to ensure they are performing as expected, identify areas of opportunity and recommend redevelopment or new models if required. • Requirements: 5 years experience in data mining and marketing analytics. Strong presentation skills. Bachelor’s degree in Marketing or other relevant field. Examples of past experience and project results. • Location: Columbus OH • Job Status: Temp – Perm (est. 6-7 mo. with long-term potential) • Reference job #32983ama

• Level: Mid-Senior • Responsibilities: Take over responsibility for managing and growing established accounts. • Requirements: Must be solutions and process development-minded with interest in being involved in agency growth. 3-5 years account management with experience managing heavily interactive accounts. Bachelor’s degree in Marketing or other relevant major. • Location: Columbus OH • Job Status: Long-term/Temp-to-Perm • Reference job #32978ama

• Level: Mid-Senior • Responsibilities: Write and edit copy for company website’s products and services. Part of time will be spent writing original copy and part editing provided copy. • Requirements: Samples or links to sites that have been written by applicant. SEO copywriting knowledge and experience preferred. Bachelor’s degree in Marketing, English or other relevant major. • Location: Columbus OH • Job Status: Temp-to-Perm • Reference job #32984ama

Dawson Creative is seeking a sharp Account Manager with agency experience. You will be working closely with clients to identify their needs and objectives, and then help identify and implement products and services that help achieve the client's goals. Will be responsible for maintaining current accounts as well as participating in strategic development of new business. Qualifications: •Bachelor's degree with at least 3 years experience •Previous experience with a marketing or interactive agency •Strong presentation and communication skills required Dawson Creative is a part of the professional division of Dawson Resources. We specialize in placing highly-skilled creative professionals into contract, contract-to-hire and direct hire opportunities. Dawson Creative works with some of the most well-known companies based in Central Ohio. By working with Dawson Creative, both clients and candidates gain access to our extensive local network. We are passionate about what we do!

Dawson Creative is seeking a sharp Account Manager with agency experience. You will be working closely with clients to identify their needs and objectives, and then help identify and implement products and services that help achieve the client's goals. Will be responsible for maintaining current accounts as well as participating in strategic development of new business. Qualifications: •Bachelor's degree with at least 3 years experience •Previous experience with a marketing or interactive agency •Strong presentation and communication skills required Dawson Creative is a part of the professional division of Dawson Resources. We specialize in placing highly-skilled creative professionals into contract, contract-to-hire and direct hire opportunities with some of the most reputable, well-known companies locally based in Columbus. By working with Dawson Creative, both clients and candidates gain access to our extensive network in the industry!

Dawson Creative is seeking an experienced eMarketing Manager. Ideal candidate will be responsible for owning the user experience for the organization's entire web presence, including their corporate site, intranet, and social media sites. Will be developing strategy and execute eMarketing initatives to drive traffic and create "buzz". Qualifications: •Bachelor's degree •At least 2 years experience in eMarketing, eCommerce, direct marketing; front end/ user interface design; implementing search engine optimization and web analytics •HTML experience a plus Dawson Creative is a part of the professional division of Dawson Resources. We specialize in placing highly-skilled creative professionals into contract, contract-to-hire and direct hire opportunities with some of the most reputable, well-known companies locally based in Columbus. By working with Dawson Creative, both clients and candidates gain access to our extensive network in the industry!

• Level: Jr. – Mid-level • Responsibilities: Responsible for assisting in the preparation of seasonal retail plans. Assists with design and production coordination. Prepares orders. Conducts in-depth financial research and analysis. Serves as the main contact for supplier communication. Conducts historical analysis, competitive intelligence analysis, some financial analysis, assortment planning and product organization. Maintains sample status and checks quality. Conducts in-store visits. • Requirements: Minimum Associates degree in Marketing, Finance or other relevant field or equivalent experience. Minimum 1 - 3 years experience in similar position. • Location: Columbus OH • Job Status: Short-term contract, but ongoing/renewable • Reference: Job #33000ama

• Level: Mid – Senior-level • Responsibilities: Responsible for day-to-day contact, management and growth of multiple existing accounts. Contribute to the development and evolution of effective internal processes and solutions for a growing agency. • Requirements: Bachelors degree in Marketing, or other relevant major. 3-5 years experience in account service for an advertising agency or corporate in-house marketing department, including extensive interactive account work, as client base is approx. 90% interactive and 10% print. • Location: Columbus OH • Job Status: Temp-to-Perm • Reference job #32978ama

• Level: Senior • Responsibilities: Will act independently or as a member of a team, providing business process management. Will participate in major process modeling, analysis and design efforts. Will be responsible for providing business performance management, organizational design and business risk management capabilities to formulate pragmatic, forward facing and actionable business transformation plans. Responsible for establishing a common understanding of the business environment in which a project or solution must be defined, designed, creatively deployed, used and supported. Requires in-depth understanding of business processes, systems, organizational structure, and industry requirements • Requirements: 5-10 years marketing analytics experience/ Strong SAS or SQL skills/ Business Intelligence (BI) Application/ Expert at MicroSoft Access Database/ Eight years experience planning, designing and implementing business transformation initiatives. / Exp in functional, process, info and data modeling, data mgmt and DW and app integration. / Exp with process re-design methods. / Minimum Bachelor’s degree in Marketing, Analytics or other applicable major. • Location: Columbus OH • Job Status: Contract (approx. 6 mo.) w/ Permanent potential • Reference job #32983ama

Dawson Creative is seeking a full-time Marketing Director for a dynamic Columbus organization. Candidate needs 5-10 years of experience in a mid to senior level marketing role. Strong communication skills, both written and verbal a must. Experience with planning and project management are crucial with this busy environment. Must be collaborative, as this is a very “hands-on” position. Background in economic development a plus. Please send your resumes and salary requirements to dmiller@dawsoncareers.com this week. Dawson Creative is a part of the professional division of Dawson Resources. We specialize in placing highly-skilled creative professionals into contract, contract-to-hire and direct hire opportunities. Dawson Creative works with some of the most well-known companies based in Central Ohio. By working with Dawson Creative, both clients and candidates gain access to our extensive local network. We are passionate about what we do!

• Level: Senior-level • Responsibilities: Participate in management of agency and help define image in business community. Oversee public relations and marketing activities and ensure that corporate objectives are met. Seek out and develop new business. Develop and grow relationship with current clients and ensure profitability of accounts. Manage and direct account teams’ service to clients. Review creative concepts to ensure adherence to strategic goals. • Requirements: Minimum of Bachelor’s degree in Marketing, or other relevant major. Knowledge of AP style. Seven years experience with an advertising agency, marketing or public relations firm, including department and budget management experience. • Location: Columbus OH • Job Status: Full-time. Direct Hire • Please reference job #33030

• Level: Mid-level • Responsibilities: “Right-hand” Marketing Assistant, with duties to include handling email marketing, being website content manager, administrative and account assistant. • Requirements: Must be tech savvy and proficient in Excel. Bachelors degree in Marketing, or other relevant major. Minimum 1 year experience, preferably at an advertising, marketing and/or public relations firm. • Location: Columbus OH • Job Status: Temp to Perm • Please reference job #33025

• Level: Mid - Senior • Responsibilities: Work with SMEs and other core team members during all phases of project: development, structure, design, testing, implementation and maintenance of video-based and multimedia elearning solutions. • Conduct medium to large-scale needs assessments and audience analysis. • Incorporate data into course design for complex courses. • Manage multiple design projects with minimal definition. • Use in-depth knowledge to select instructional techniques. • Define and sequence instructional content. • Independently create instructional materials and products. • Use in-depth knowledge of graphics, audio, video editing, animation and e-learning authoring software programs to develop, create and deliver training products. • Requirements: Bachelors degree • Expertise in Adobe Flash, Adobe Creative Suite (specifically Photoshop, Dreamweaver, Illustrator), Microsoft Office Suite. • Proficient with rapid course development tools, especially Captivate and Articulate. • Experience in programming languages: HTML, Actionscript 3.0, Javascript, CSS, XML • Ability to work in both Mac and PC environments. • 4 years min experience designing, developing and implementing interactive e-learning programs /courseware • Experience with instructional design methodologies and adult learning principles. • Proficient in instructional design principles for distance learning, including curriculum development, instructional strategies, course materials, assessment techniques, appropriate integration of instructional technologies and best practices. • Experience with using Learning Management Systems (LMS) for eLearning distribution. • Understanding and experience with SCORM / AICC standards. • Proficient with incorporating graphics, animations, digital audio, video, other multimedia elements & interactivity to support teaching and learning. • Experience managing and successfully executing technical QA practices across all content or courseware produced. • Location: Columbus OH • Job Status: On-site, Temp - Perm • Please reference job #33039ama

COMPANY DESCRIPTION • For over 30 years Century Resources has been an industry leader in providing middle and high school students with Safe, Easy & Effective funding programs. • Century is a privately owned company started in 1978 by former educators. Our mission from the beginning was and still is, to work as a team with teachers and their students to finance those special opportunities that open doors to life-enriching, educational experiences. • Our full service, professionally implemented programs have raised over $300,000,000 for student groups. POSITION OVERVIEW The Director of Marketing is responsible for the development and execution of marketing strategies and tactics that will contribute to the profitable growth of Century Resources. This includes gathering and evaluating market information, the development and marketing of a cohesive brand strategy, budget management, and the development of marketing innovations to promote our school funding services. KNOWLEDGE, SKILLS AND EXPERIENCE • Marketing related degree and a minimum of 10 years marketing experience in a sales/service business. • A track record of achieving marketing objectives contributing to profitable results. • Expertise in gathering and analyzing market information for use in developing strategic goals and creative marketing solutions. • Expertise in all things relating to corporate brand, including defining the brand and the brand message, along with the development and enforcement of the brand strategy. • Experience in organizing, planning, and overseeing marketing activities including third party agencies. • Management of print media, internet marketing and the use of technology. • Practical experience in developing budgets and implementing budget controls. • The ability to establish and maintain effective working relationships with internal personnel, external sales people, customers, students, parents, and consumers. • Fits the Century culture and actively supports our corporate values. • Exhibits the necessary drive to achieve marketing goals and objectives. PRIMARY RESPONSIBILITIES INCLUDE • Manage the overall look and feel of the company’s brochures, marketing materials and website. • Develop and manage the processes necessary for accurate and effective marketing of the company, its products, and its funding programs. • Analyze, evolve and report the effectiveness of marketing programs to senior management. • Develop and manage a digital file of all company products to be used in preparing company brochures, maintain the commercial website, and prepare other miscellaneous marketing materials. Monitor and update the digital file with photos, fact sheets, and key selling points as new products are added. • Manage and produce accurate brochures on a timely basis to include the following:  Enhancement of the Century Resources brand and presentation of its products.  Incorporate new products into the brochures on a timely and accurate basis.  Manage the brochure production and printing.  Analyze and report the ongoing results of the brochures to senior management. • Manage the effectiveness of the e-commerce web site to include the following:  Enhancement of the Century Resources brand and products on the web.  Keep the web store current from a product and pricing point of view.  Supervise product removal from the web when inventories are no longer available.  Oversee the overall customer friendliness, usability and commercial effectiveness of the web store and recommend enhancements and/or changes as necessary.  Maximize continuous expansion and results of customer email lists. WORK EXPECTATIONS • Outstanding leadership and management of Century’s marketing activities. • Bottom line results from effective marketing programs. • Effective organization, planning, and management skills. • Quality work completed on time and follow through with all work activities. • Travel as needed to fulfill the necessary aspects of the job.

• Level: Mid-level • Responsibilities: Work with core client/project team to create wireframes and sitemaps for assigned project(s) following established creative design standards, while enhancing site usability. • Requirements: Minimum of Associates degree in Computer Science or other applicable major. Three+ years experience with e-commerce experience a plus. Must provide samples of relevant work. • Location: Columbus OH • Job Status: Short-term (approx. 3 weeks) with possibility of extension. On-site. Interested? Send us your resume and PLEASE reference job #33074ama

• Level: Senior • Description: Strategist with in-depth knowledge of annuities and expertise in writing sales plan proposals in the insurance industry. Needs expertise in: Annuities - features, tax advantages, role in a financial plan, illustrations, spreadsheeting, sales, etc. Conduct market analysis: situation assessments, market planning, competitor intelligence outside of VAs. Knowledge of Naming: naming architecture, brainstorming, research on name availability, testing and service marking. • Requirements: 5+ years of marketing experience. MBA is a plus. Strong project management, communication, and negotiating skills. Must have experience working with cross-functional teams, project management, and change leadership, as well as strong verbal and written communication, problem definition, and presentation skills. • Location: Columbus OH • Job Status: Consulting, On-site • Interested? Send us your resume and PLEASE reference job #33076ama

• Level: Mid-level+ • Responsibilities: Identify, manage and align resources to meet business marketing and communication needs. Develop and implement other aspects of marketing and communication campaigns. Make recommendations on prioritization of tasks and projects as they relate to business needs and production time. Create communication plans, write and posts feature stories online, with the ability to write in AP style. • Requirements: Minimum of Bachelor’s degree in Business, Advertising, Marketing Communications, or other relevant major, with advanced knowledge of marketing and communication methodologies. SharePoint experience a plus. • Location: Columbus OH • Job Status: Temp-to-Perm (approx. 3 mo., 25+ hrs per week) with full-time potential Interested? Send us your resume and PLEASE reference job #33077am

• Level: Mid – Senior • Responsibilities: Support the development and implementation of annual marketing plans for brand, including new products, media/advertising, consumer promotions and merchandising and public relations. Lead project initiatives across all elements of the market mix. Assist Brand Manager in managing key areas that directly influence the success of the business, including forecasting, inventory levels, packaging, point of sale and collateral materials. Complete key business analyses including: marketplace/share, competitive assessment, volume builds, capacity assessment, promotion evaluation, SKU rationalization, pricing/sizing analysis and market research analysis and implications. Work with internal and external creative resources to develop packaging, advertising and promotions plans and materials that support key marketing initiatives. • Requirements: Min. Bachelor's Degree. MBA in Marketing preferred. 1-3 years experience with a combination of Sales/Marketing/Brand Management strongly preferred. • Location: Columbus OH • Job Status: Full-time, On-site • Interested? Send us your resume and PLEASE reference job #34001am

• Level: Mid – Senior • Responsibilities: Manage regional and Hispanic media relations aligned with national PR plans, synched with regional and Hispanic market needs for all product line brands, reporting to PR Director. Responsible for broad range of public and media relations, including activities such as translating, writing and editing, creating media lists, pitching to key regional news contacts, following up on pitches, monitoring coverage and acting as Hispanic spokesperson. While this position's primary focus will be responsibility for regional and Hispanic media relations, it is also a part of the broader public relations team and may include project work on other initiatives. • • Requirements: Bachelor’s degree in Communications, Public Relations or Journalism. 3-7 years of consumer packaged goods brand experience, driving Hispanic public relations and media relations at an advertising agency, PR firm or for a company PR department. Must be fluent – read, write and translate – in English and Spanish. • • Location: Columbus OH • Job Status: Long-term. On-site. • Interested? Send us your resume and PLEASE reference job #34003am

R• Responsibilities: Deliver the branding, web design, graphics, functionality, interface and effective usability techniques for brand’s web assets. The focus is on the company's interactive marketing team for design and graphic production support. Responsible for a variety of functions, including continuous improvements to multiple marketing web sites and the design of mobile applications for the iOS and Android platforms. In addition to the consumer facing web sites, support is needed for intranet and other internal systems and sites. • Requirements: Minimum Bachelor’s degree in Web Design, Interactive Media, or other relevant major. Proficiency with CS5, including image-editing software such as Photoshop and use of HTML, CSS and JavaScript. 3+ years experience in web design and development of web solutions and experience in design strategy and the integration of multimedia into the web sites. • Location: Columbus OH • Job Status: Fill-time, On-site • Interested? Send us your resume and PLEASE reference job #34002am

• Level: Mid-level • Responsibilities: Manage and implement a variety of technical projects related to the successful launch of an enterprise digital messaging platform. Consult on the development of marketing campaigns, run support and document specifications. Interact with digital marketing vendors and provide back-end analysis and evaluation of outbound messaging. • Requirements: Bachelor’s degree in Information Technology or other relevant major. At least five years, with 1 year SQL and programming: JavaScript/VBA preferred. Experience with e-mail service provider technology, web analytics systems and a strong working knowledge of database management systems. Experience in and an understanding of the marketing process, particularly in the digital marketing space. Experience working within CRM environments a plus. • Location: Columbus OH • Job Status: Full-time. Long-term, Oh-site • Interested? Send us your resume and PLEASE reference job #33051am