Job Board
Marketing Manager
Marketing
PRIVATE | Contact:
hearthealth66@gmail.com
Non-profit medical society located in Dublin, OH looking for a Marketing Manager responsible for strategic marketing to include market research, target marketing, proper branding, messaging, promotion, advertising, exhibits, electronic and mobile marketing. Work with other departments for new product launches across all platforms
Primary Responsibilities
• Conduct market research and be responsible for development and execution of strategic marketing plan.
• Facilitate and launch branding, and co-branding opportunities. Maintain look and feel of branding across all mediums and products.
• Develop branding guidelines
• Identify and pursue all available opportunities for strategy guided promotion and advertising.
• Develop and assure consistent messaging across all platforms, mediums and products.
• Guide and launch marketing of new products.
• Identify and pursue target marketing opportunities.
• Assume primary responsibility for website look, feel and content; serve as website task manager.
• Assume primary responsibility for exhibits, and content relative to various meeting audiences, and consistent with branding guidelines.
• Develop mobile marketing initiatives.
• Serve on internal committees and task forces; become engaged in process and products; Lend marketing knowledge and expertise to all initiatives.
• Collect quantitative data to measure the effectiveness of all marketing efforts across all platforms and mediums.
• Works closely with staff to learn organizational needs, identify special projects, and become aware of other resources.
• Perform other duties as assigned.
Knowledge, Skills and Abilities
• Strong written communication skills; ability to write clear, structured, articulate, and persuasive marketing and advertising materials.
• Excellent oral communication skills.
• Vibrant creative skills.
• Strong graphic art skills.
• Sound analytical skills.
• Attention to detail.
• Attention to deadlines.
• Tremendous initiative and work ethic.
• Knowledge and familiarity with market research techniques and resources.
• Plays well with others; be a strong contributor in team environments.
Minimum Qualifications
• Undergraduate degree in marketing.
• Four to six years of progressive marketing responsibilities.
• Documented success in the realm of marketing.
• Able to work well in a team environment, handle multiple assignments and meet deadlines.
Desirable Qualifications
• MBA with a concentration in marketing.
• Experience in marketing hospitals.
Software
• Be familiar with Microsoft Office products plus Constant Contact, Sharepoint, CRM and Electronic survey tools. Familiarity with medical records is plus.
Business Development Representative
Marketing
Portfolio Creative Recruiting & Staffing | Contact:
melody@portfolioIScreative.com
• Responsibilities: This professional is responsible for driving business development efforts to support continual growth. Candidates should possess strong business acumen, creative industry knowledge, and proven ability to develop messages based on business research, intelligence, and insight. The position of Business Development Representative is responsible for developing new business and managing existing clients with a specific focus on lead generation and targeted marketing. This position collaborates with other members of the team to support sales through development of sales presentations, samples and test projects for sales prospects. The ideal Business Development Representative is a detail driven individual who is vigilant with follow through and a relentless networking expert.
• Requirements: • Sell across all service areas and client categories within the Ohio Region. • Identify goals and needs of prospects and clients, including budgets, timing, projected volume.• Create effective presentations and answer client requests for proposals.• Conduct account analysis and revenue forecasts regularly.• Manage and grow a strong network; make prospecting a part of the regular routine.• BA/BS or equivalent work experience.• 2+ yrs sales/account management experience, ideally within a photography, design or creative consultancy.• Proven track record of consistently meeting/exceeding sales targets.• Ability to listen well and qualify clients' needs effectively over the phone.• Outstanding relationship building skills with a high degree of responsiveness and integrity.• History of extensive & effective cold call prospecting as well as creative prospecting skills to develop network.• Excellent communication, presentation, sales closing and computer skills (MS Office, PowerPoint or Keynote).• Proven ability to prioritize and manage multiple projects simultaneously in a fun, fast‐paced environment.• Exceptional interpersonal skills—must love and thrive in a collaborative work place.
• Location: Columbus, Ohio
• Job Status: Direct Hire
• Interested? Send us your resume and PLEASE reference job #33234am
Market Analyst
Marketing
Portfolio Creative Recruiting & Staffing | Contact:
melody@portfolioIScreative.com
• Level: Mid – Senior
• Responsibilities: This role will work on the segmentation and targeting portion of sales force effectiveness project. Establish clear customer segments for existing and potential accounts and use these to feed the rest of the sales pipeline. Evaluate current segmentation methodology and compare against best practices. Develop exhaustive list of new and existing accounts. Identify major “need” dimensions for each account (e.g. price sensitivity, quality, service), based on primary research. Generate best estimates of sales potential for each account, based on comparables, field knowledge, and secondary research. Segment accounts based on needs and potential. Identify number, current penetration, and untapped potential in each segment. Identify which segments are relevant, based on growth strategy. Communicate target segments and account potential to sales force and get alignment. Build ongoing capability to segment and target new customers.
• Requirements: Min. Bachelor’s degree in Business, Marketing or other relevant field.
Strong research and analytic capabilities. Strong understanding of marketing and retail trade channels. Working knowledge of Marketing Operations: Market research and insights, Competitive set research, Market potential and normalization, Sales pipeline, Consumer research, Segmentation and targeting, Value proposition creation. Understanding of how this flows into Sales Operations: Measurement of results, Sales dashboards, CRM optimization, Sales strategy / initiative support, Go-to-market programs
• Location: Columbus OH
• Job Status: Short-term, On-site
• Interested? Send us your resume and PLEASE reference job #33118am
Project /Content Management/ Copywriter
Marketing
Portfolio Creative Recruiting & Staffing | Contact:
melody@portfolioIScreative.com
• Level: Mid-level
• Responsibilities: Will focus on data management, internet research, content management, spreadsheet management and creation, database knowledge.
• Requirements: Bachelor’s degree in Marketing, Communications, or other relevant major. IT Project management/project management experience, corporate marketing experience; content management skills; healthcare/pharma experience, working with medical products, catalog experience working with mass amounts of data, copywriting background. Must be very proficient in Excel and must be able to build, style move around in spreadsheets and word documents.
• Location: Columbus OH
• Job Status: Short-term (approx. 4 mo.), Full-time, On-site
• Interested? Send us your resume and PLEASE reference job #33141am
Email Campaign Developer
Marketing
Portfolio Creative Recruiting & Staffing | Contact:
melody@portfolioIScreative.com
• Level: Mid-level
• Responsibilities: This is an email developer role for someone with marketing knowledge who will be creating coded emails.
• Requirements: Bachelor’s degree in Marketing or other relevant field. • Advanced skills using an email service provider such as ExactTarget (preferred), Responsys or CheetahMail. • 3 to 5 years experience with creating campaigns in various email tools/providers. • A deep understanding of email marketing including but not limited to: promotional messaging, transactional messaging, best practices, deliverability, reputation management, CAN-SPAM compliance, analytics and emerging trends. • Intermediate to advanced skills and experience in HTML, CSS and SQL.
• Understanding of web tools such as Dreamweaver & Photoshop. • Ability to lead technical discussions serving as a technical expert on email best practices and educating others. • Strong analytical skills. Ability to derive themes from sources such as link tracking and email deployment using proprietary email platforms. • Experience with email testing suites and rendering emails in multiple browsers and email clients. • Basic send and deliverability success monitoring experience. • Experience with list segmentation preferred.
• Location: Columbus, Ohio
• Job Status: Full-time, Long-term, On-site
• Interested? Send us your resume and PLEASE reference job #33170am
Marketing Analyst
Marketing
Portfolio Creative Recruiting & Staffing | Contact:
melody@portfolioIScreative.com
• Level: Upper-mid to Senior
• Responsibilities: • Perform end-to-end process for measuring the effectiveness of marketing treatments • Create analysis plan to identify research questions to be answered and process to be conducted to answer research questions • Perform data extract to create analysis dataset • Perform deep-dive analysis to measure the effectiveness of marketing • Extract insights from the analysis results • Create a concise summary of the analysis for business partners.
• Requirements: • Undergraduate degree in Marketing or other relevant major • 5+ years experience in extracting data and conducting analysis of marketing treatment • Customer-facing personality and experience • Statistical knowledge • Proficiency with analytical tools like SAS or SPSS • Expertise in querying large relational databases using SQL • Advanced Excel skills ( Pivot tables, charting, VBA macro Automation) • Advanced Power point skills • Experience in Report Development and Automation
• Location: Columbus, Ohio
• Job Status: Short-term (approx. 5 months) Full-time, On-site
• Interested? Send us your resume and PLEASE reference job #33254am
Social Media Specialist
Marketing
Portfolio Creative Recruiting & Staffing | Contact:
melody@portfolioIScreative.com
• Level: Upper-mid to Senior
• Responsibilities: Lead brainstorming, development and execution of social media strategies for client campaigns. Establish reporting structure, assess effectiveness and measure success. Support overall management goals. Maintain leadership position in the industry, by staying current with trends, resources and technology in social media.
• Requirements: Undergraduate degree in Marketing Communications or other relevant major. Minimum three years experience in successful social media development. Experience in Marketing, Communications and PR. Technical experience with SEO, RSS, coding and web content management.
• Location: Columbus, Ohio
• Job Status: Full-time, Direct Hire
• Interested? Send us your resume and PLEASE reference job #33248am